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The Rise of Womance: Women Spearhead Korean Entertainment - Inbebo

The Rise of Womance: Women Spearhead Korean Entertainment

The popularity of women-led K-dramas and films means women-centered stories aren't going anywhere anytime soon. Independent, well-written characters for women set the stage for the "womance" trend moving forward. Learn more here!
The Eco City: One Stop Shop Farming - Inbebo

The Eco City: One Stop Shop Farming

A South Korean agricultural corporation Eco Farm City has developed what it calls "KDS convergence farming". This type of farming systematizes the cultivation, production, processing, manufacture, sales, and retail process of farming into a collective "one-stop system". Learn more about KDS farming here!
An exploration into the wide world of Korea’s budding coffee scene - Inbebo

An exploration into the wide world of Korea’s budding coffee scene

Three Korea coffee aficionados published a guidebook of 82 must-visit Korean cafes. The guidebook contains information on the cafes' locations, operating hours, signature items as well as stories of the people who built and nurtured the specialty coffee cafes. Read more here! 
Seoul opens space dedicated to K-pop dance covers - Inbebo

Seoul opens space dedicated to K-pop dance covers

You can now be in your own kpop music video with this Seoul studio. HiKR is a studio that has rooms dedicated to recreating some of the most popular kpop music video backgrounds where visitors can make their own content. Read more about what artists are featured here.  
LG Plans boosts output with robots - Inbebo

LG Plans boosts output with robots

LG continues to be a pioneer in AI and robots in the workplace with robots taking over tasks too dangerous for humans or helping to make the worker’s jobs easier. However, there has been some pushback on if the robots will eventually take people’s jobs. Read more about the latest findings here.  
Blind: App that has everyone talking at work - Inbebo

Blind: App that has everyone talking at work

Problems at work? Talk about it online! Blind is a South Korean-born messaging app where users can anonymously speak about problems and concerns they have without worrying about facing repercussions from management. Learn more about how this app is positioning itself for the US market
Autonomous Driving: Mobis Future - Inbebo

Autonomous Driving: Mobis Future

5G communication will be driving on the streets of Korea through Hyundai Mobis’ new initiative. These new cars are a part of motor innovations being handled throughout Korea. Read about the new car features in this article.
Softbank & Arm Deal: Samsung In Trouble? - Inbebo

Softbank & Arm Deal: Samsung In Trouble?

Fighting an international chip shortage has led to innovation on all fronts. Korea began their own initiatives by partnering with UK based Arm chip designers. Read about their deal and what it means today.
Game Developers Battle Over International Market - Inbebo

Game Developers Battle Over International Market

A battle over play-to-earn (P2E) games in South Korea between the government and the industry has yet to show any signs of stopping as authorities continue to ban the game genre for its speculative nature. But does harsher regulation on mobile games like this negatively affect Koreas P2G exports in the global market? Discover more here.
Meta Kongz Non-fungible token NFT, enters the first global Metaverse - Inbebo

Meta Kongz Non-fungible token NFT, enters the first global Metaverse

‘Metaconz’ is a 3D PFP (Profile Picture, a digital image in the form of a profile for social medi...
Virtual humans expand territory in real world - Inbebo

Virtual humans expand territory in real world

Virtual humans are taking an active part in the real world, expanding their influence in various sectors such as advertising, music, commerce, and education. Digital humans are expected to increase their presence as the cost to development continues to reduce. What other applications can AI personas have in our digitally transformed work and living spaces?
Nike Opens Korea’s first ‘Style Hongdae - Inbebo

Nike Opens Korea’s first ‘Style Hongdae

Nike announced it will open the 'Nike Style Hongdae' in Seoul. Nike Style is a concept store that expands the brand to a lifestyle shop. The first of its kind Nike Style Hongdae will first launch in Korea. Generation Z, the future 'big hand', is the main target customer base. “Generation Z is the most creative and self-expression generation, and we want to tap into that” a Nike rep shared. Learn more about Gen Z shopping and fashion here.
Kkebi's investment is 'tiktok' for Gen Z Marketing - Inbebo

Kkebi's investment is 'tiktok' for Gen Z Marketing

Why are companies paying attention to 'buccaneer marketing'? Generation MZ reveals how media consumption has changed forever. Audiences tune in to their favorite content more based on the personality than the content itself. So the importance of building a branded personality is critical for young and growing content creators and companies seeking Gen MZ audience and attention.

Three Powerhouses United to Tackle Recycling Plastic Waste - Inbebo

Three Powerhouses United to Tackle Recycling Plastic Waste

Creating a fully sustainable plastic recycling system solves a myriad of waste problems that many corporations face and is the ideal solution for many enterprises. But it's not easy to put such an ecosystem in practice. Because recycling is an expensive and time-taking job, it is hard to make a profit. Learn how Korean firm LG Chem, InnerBottle, and CJ Logistics designed better.

Generation MZ charmed by wine - Inbebo

Generation MZ charmed by wine

Did you know that more than half of adults who had been drinking wine within 3 months said that they drank more wine last year compared to the previous year? Learn more about how premium wines are beginning to make their way into convenience stores and how wine companies are catering to the MZ Generation. 
Artist Interview ‘Look out for K-crafts’ - Inbebo

Artist Interview ‘Look out for K-crafts’

Over the last few years, Korean products have taken the world by storm. Consuming K-Pop, K-Dramas, and K-Beauty, little is yet known about Korean craft arts outside of Korea. Kim Eun-bi is determined to solve that problem with the opening of Kohip, an e-commerce platform service for promoting and selling traditional craft products with modern designs.
Hybe content featuring BTS to arrive on Disney+ - Inbebo

Hybe content featuring BTS to arrive on Disney+

Disney Plus announced a collaboration with BTS’s label Hybe to bring “five major content titles” to the platform. Two exclusive projects include BTS: Permission to Dance On Stage — LA and BTS Monuments: Beyond the Star. Learn what we can look forward to from this partnership between two powerhouse companies.
AI uses digital waste for upcycled clothing design - Inbebo

AI uses digital waste for upcycled clothing design

Tilda, the world’s first AI designer, will unveil her first capsule collection of sustainable clothing, both virtual and IRL items, on World Environment Day. Learn more about her collection and how it plans to shed light not just on problems of real-life waste that ends up in real life landfills, but also the impacts of digital carbon footprints.
Streaming platforms fight for market share in Korea - Inbebo

Streaming platforms fight for market share in Korea

Streaming platforms from all over the globe are seeking to expand their market share in an increasingly crowded Korean market. Learn how companies like Netflix, Tving, and Coupang Play are fighting for that competitive edge.
Blackpink to hold K-pop’s first in-game concert on PUBG mobile game - Inbebo

Blackpink to hold K-pop’s first in-game concert on PUBG mobile game

Female K-pop idol group, BlackPink, will be holding an in-game concert within PlayerUnknown's Battlegrounds (PUBG) Mobile. Learn more about how YG Entertainment and Krafton have partnered before and what fans can expect from BlackPink’s upcoming concert.
AR Company 'Deep Pixel' Changes the Game in Wardrobe Fitting - Inbebo

AR Company 'Deep Pixel' Changes the Game in Wardrobe Fitting

The augmented reality (AR) based service 'Style AR' of Deep Pixel, a virtual fitting solution company, provides users the experience of wearing an accessory virtually, increasing the purchase conversion rate, and significantly lowering the exchange/return rate. Learn more about how Deep Pixel CEO Lee Je-hoon views the future of AI and technology in the consumer market.
Omakase Adds New Flavor to Seoul’s Food Scene - Inbebo

Omakase Adds New Flavor to Seoul’s Food Scene

“Omakase” is a traditional Japanese dining style where guests leave their menu choices up to a chef. In Korea, omakase has become a high-end dining experience at a Japanese restaurant’s sushi counter where a chef prepares one piece of fish at a time while introducing its name and origins. Learn more about some top locations in Seoul here! 
NFT Art 101 Conference explores copyright issues - Inbebo

NFT Art 101 Conference explores copyright issues

South Korea is one of the many that have been hit by forgery NFT claims. However, the country is taking proactive measures by hosting an NFT Art 101 Conference which was attended by 500 people looking to learn about the latest developments in the world of NFTs. Learn more about this conference here.
Disney Fans Pop Up Serving Cocktails & Memories - Inbebo

Disney Fans Pop Up Serving Cocktails & Memories

As the hot, humid days of Korea‘s rainy season are well underway, how about enjoying a weekend at...
The Big Opportunity of Tik Tok. Blink and You Miss It - Inbebo

The Big Opportunity of Tik Tok. Blink and You Miss It

Park Chang-woo, founder and CEO of multichannel networking firm Soon Ent, said businesses should not misunderstand TikTok and should seize opportunities the platform presents.  Speaking at The Korea Herald’s Global Business Forum, Park emphasized that TikTok, a short-form video hosting service owned by Chinese company ByteDance, is more than an alternative to video-streaming juggernaut YouTube. Are you on Tik Tok? Is your business?
Generation MZ’s Favorite Digital Only Bank Hits 1M Customers in 1 year - Inbebo

Generation MZ’s Favorite Digital Only Bank Hits 1M Customers in 1 year

South Korea is known for its strong financial systems. SK Banks have held steady through the pandemic and now look to the future of digital finance in Generation MZ. Offering all-hours transactions and social-first banking to the nation's youth. Read more here.
Korean CEOs Connecting with MZ Employees - Inbebo

Korean CEOs Connecting with MZ Employees

In a recent survey, employees pointed out that people in high-ranking positions typically neglected the needs of the MZ generation. In response, CEOs from Samsung, LG, and other top firms are working on strengthening their communication with the MZ generation, especially as the younger generation is now taking the center stage in each company. Read more about their efforts here.  

Biden, First US President to Visit Samsung’s New Chip Plant - Inbebo

Biden, First US President to Visit Samsung’s New Chip Plant

President Biden visits the number one chip manufacturing company in the world during his three-day tour of Korea. Let us look at Biden’s, and the recently elected Korean President Yoon’s, visit of the Samsung chip plant. Read more here.
South Korea Leads in Exports of Eco-Friendly Cars - Inbebo

South Korea Leads in Exports of Eco-Friendly Cars

Despite the ongoing disruption to global supply chains, South Korea's exports of eco-friendly cars hit a record high in April, with the country’s outbound shipments last month reaching around 48,000 units. Read more here. 
Korean Robot Maker Rainbow Robotics records 3.6B in Sales, up 182 percent - Inbebo

Korean Robot Maker Rainbow Robotics records 3.6B in Sales, up 182 percent

South Korean robotics maker Rainbow Robotics said Monday that it recorded 3.6 billion won ($2.8 million) in sales during the first quarter of this year, up 182 percent from last year. Collaborative robots assist humans or replace the roles of humans in terms of conducting simple and repetitive tasks. Learn more here! 

Game Companies Look to Virtual Human Products Beyond Gaming - Inbebo

Game Companies Look to Virtual Human Products Beyond Gaming

Korean game companies are increasingly setting their eyes on projects centered on virtual human character development, aimed at carving out new endeavors in non-gaming areas such as music and marketing sponsorships. With the advancement in computing power and artificial intelligence (AI) technology, experts predict more projects will launch in the future in various commercial applications with dynamic characters. 

If it's written in Korean, it's sold! The 4th Korean Wave by Generation Z Japan - Inbebo

If it's written in Korean, it's sold! The 4th Korean Wave by Generation Z Japan

As Korean culture is gaining popularity, led by Generation Z in Japan (10-20s), Japanese consumer goods companies are putting ‘Korea’ at the forefront of their marketing. However, the era of the fourth Hallyu Korean Wave, spread mainly through streaming platforms such as Netflix. Read more here.
Say Hello to SKT New Mobile Virtual Assistant, A. - Inbebo

Say Hello to SKT New Mobile Virtual Assistant, A.

South Korea’s largest mobile carrier, SK Telecom, unveiled an open beta version of a virtual assistant the company said is aimed at providing an “intimate” and “emotional” experience for Android mobile phone users. Giving Google's language processing model IaMDA 2 stiff competition. The industry is eager to continue developing hyperscale AU engines and hopes that Korea can lead the charge on multimodal language-processing projects in the future. But what does this mean for privacy concerns?

Netflix Plans $100 million Investment in Korean Programming - Inbebo

Netflix Plans $100 million Investment in Korean Programming

Korean filmmakers and stars gathered in Seoul where the U.S. streaming giant Netflix, announced its 100 million dollar investment plan in the region while previewing its upcoming slate of local-language series. Netflix disclosed that as of the end of last year, the streaming service had 3.8 million paid subscribers in South Korea and continues to see local content as critical in future audience growth for the company.
South Korea Tops 5G Speed Globally - Inbebo

South Korea Tops 5G Speed Globally

The speed of the 5G network promises endless possibilities for both consumers and enterprises. Globally, countries that have already deployed 5G have noticed accelerated speed in downloads and connectivity. South Korea, which was the first country to adopt 5G on a large scale in April 2019 now dominates 5G speed globally.

Convenience Stores are More Than Meets the Eye - Inbebo

Convenience Stores are More Than Meets the Eye

South Korean convenience stores are offering unique products and services in collaboration with sports, education and finance companies to attract more customers, according to industry officials. 

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